Gold Directory Journal
Guides, Trends & Gold Stories
Buying guides, hallmarking explainers and bridal inspiration — written to help you shop gold with confidence.
8articles
Buying GuidesHow to Check Hallmarking Before Buying Gold Jewellery
BIS hallmarking is now mandatory on gold jewellery in India. Here is how to read the marks and verify purity before you pay.
Buying Guides22K vs 18K vs 14K Gold: Which Purity Should You Buy?
Higher karat means more gold but softer metal. Here is how to choose the right purity for daily wear, bridal and investment pieces.
Buying GuidesUnderstanding Making Charges on Gold Jewellery
Making charges can add 8-25% to your bill. Learn how they are calculated and how to negotiate a fair price.
Gold CareHow to Clean and Store Your Gold Jewellery at Home
Keep your gold gleaming with a few simple, safe habits. Here is a jeweller-approved home care routine.
Trends & CollectionsBridal Gold Jewellery Trends for the 2026 Wedding Season
From temple-inspired sets to detachable polki, here are the bridal jewellery trends defining this wedding season.
Trends & CollectionsLightweight Gold Jewellery: Style Without the Weight
Lightweight gold is having a moment. Here is why hollow, electroformed and layered designs are winning over shoppers.
Gold InvestmentGold Coins vs Gold Jewellery: What Is the Better Investment?
If your goal is returns, not adornment, coins and bars usually beat jewellery. Here is the math on making charges and resale.
Buying GuidesA Beginner's Guide to Buying Diamond Jewellery: The 4Cs
Cut, colour, clarity and carat decide a diamond's beauty and price. Here is what each C really means for your budget.